The Business Builder Way Podcast (Season 1)

Welcome To Our Podcast

Here you will hear from business owners like yourself about the challenges and journey of being a business builder. Learn what a business builder is, or hear it from them directly in the podcast episodes below. Enjoy our podcast for business builders.

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About

WAYNE HERRING

To say that I get it is an understatement. I have lived and worked through the good times and bad as a business owner, husband, parent and provider.

I grew up with strong role models who had entrepreneurship running through their blood. I learned from them - the good and the bad. But all of that didn’t stop me from making my own set of mistakes. I still had to make and learn from my own, sometimes catastrophic, errors of judgement.

Now, I am building a business just like you. I am proud of the growth I’ve accomplished within myself and my business. I also know that my growth is a journey, not a destination and that I need mentors, team members, coaches, and trusted friends to help me stay the course.

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Teia Engel

Golden Proportions Marketing

Our agency recently engaged Wayne for a one-day sales training with our account team. The feedback I have received from my team was nothing less than phenomenal. They have all expressed their desire to have Wayne come back and continue to coach us to improve our sales skills and form even better relationships with our clients. They shared how they are already implementing much of what they learned and have identified areas in which they want to continue to work on.

 
Wayne spent many hours with me on the front end of this training day learning about our business, our new business intake process and asked a lot of great questions. I felt that he really understood our business and tailor the training specifically to our needs. It was clear that this was not an "off the shelf" coaching session. And the impact of that time investment and customization is clear.
We look forward to continuing to work with Wayne in the future. I highly recommend if you are seeking a coach that will invest their time and commit to learning your business so you can hone the skills of your sales team, that you contact Wayne. Aside from the training, Wayne is just a great guy, very down to earth and relatable which made the day fun and relaxing all while accomplishing great work! 

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Jeff Large

Process to Hire Strong Salespeople

Wayne's process helped me to generate an enormous pool of sales talent (80+ applicants) and then we picked a salesman that fit not only the position but our culture and I have been extremely happy with him.  It is very hard to recruit great salespeople in our Commercial Laundry business.

We struggled in the past to get enough candidates, to ask them the right questions and then to pick the ones who can and will sell in our environment.  In the past, the people we did invite in for interviews based on their resumes were often far from what we were looking for.   This process not only finds salespeople but vets them before you even speak to them (no ridiculous interviews and phone calls).  Wayne has also helped us with some sales team process improvement, and sales management frameworks and systems to get our new sales hires started off right.

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Lauren Raymond

Sales Skills and Confidence

I was referred to Wayne about a year ago by a mutual friend. I needed some help in my current business of networking, connecting and leadership. Wayne spent a good amount of time with me, initially getting to know me as a person and as a business owner. After a few conversations and some really good pointers to get me over some humps, I decided to work with Wayne a little bit longer. I took some assessments that evaluated my leadership skills, sales skills, and personal skills. Wayne spent a lot of time following this assessment looking at strengths and areas of growth. I started implementing suggestions I received from Wayne from the beginning and to this day I still use them. They have made me a better connector, networker, and leader. Even though I still have a lot of room to grow, I'm a lot further ahead then when I was before I started working with Wayne. I recommend that people take some time to reach out to Wayne as he will provide you with strategies to better yourself and your business and help you grow. 

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